天天财经

〈财报〉记忆体荒杀伤力太强!小米Q2净利暴跌逾四成 手机出货骤减近三成

2026-10-27 03:37:36 网络 阅读(88)

中国智慧型手机与电动车制造商小米(01810-HK)周二(18日)公布第二季财报,受到记忆体及其他零组件价格处于历史高档影响,调整后净利连续第三季下滑,且营收与获利均不及市场预期。不过,小米表示,智慧型手机业务最艰困的时期可能已经过去,未来将更加倚重电动车与人工智慧(AI)寻找成长动能。

〈财报〉记忆体荒杀伤力太强!小米Q2净利暴跌逾四成 手机出货骤减近三成

小米第二季调整后净利年减42.6%至约人民币62亿元(约9.2亿美元),低于LSEG汇整分析师预估的人民币66亿元;营收则年减6.1%至人民币1,089亿元,同样不及市场预期的人民币1,122亿元(以下单位皆同)。

(图:小米财报)
(图:小米财报)

小米表示,记忆体等关键零组件成本明显上涨,加上产业竞争加剧,持续对公司营运构成逆风。尽管公司透过调涨售价及改善产品组合抵销部分冲击,高昂成本仍明显压缩手机与平板电脑业务的利润空间。

记忆体价格飙升重创手机业务

小米第二季智慧型手机收入年减7.5%至421亿元,毛利率由一年前的11.5%降至8.5%。根据研究机构Omdia资料,小米当季手机出货量年减26%至3,120万支,连续第二季下滑,也是全球前五大手机品牌中出货量降幅最大者。

目前小米为全球第三大智慧型手机制造商,产品涵盖售价不到100美元的入门装置、200美元以下的中低阶手机,以及具备折叠萤幕的高阶机种。由于超过一半的出货产品定价低于200美元,小米比其他主要品牌更容易受到记忆体成本上涨冲击。

全球记忆体供应持续吃紧,主要原因是三星电子、SK海力士(SKHY-US)等供应商优先投入适用于AI资料中心的先进记忆体,压缩传统记忆体产能并推高价格。小米总裁卢伟冰表示,第二季记忆体价格仍处于历史高档,加上需求疲弱及市场竞争激烈,使整体营运环境充满挑战。

不过,小米认为,记忆体价格涨势已开始放缓,下半年涨幅可望进一步收敛。卢伟冰表示,智慧型手机业务最困难的阶段已经过去,公司也已调整产品组合及新品发布时间,希望降低成本上涨对毛利率的影响。

小米股价自6月底以来已在香港上涨近20%,显示部分投资人相信公司逐渐掌握零组件成本压力,但市场仍关注记忆体价格何时真正回落,以及手机出货量能否恢复成长。

电动车成长接棒但仍持续亏损

面对手机市场逐渐饱和,小米正加速将电动车与AI培养为下一阶段成长引擎。第二季电动车、AI及其他新业务收入占总营收比重升至约23%,高于一年前的18.3%;其中电动车收入年增15.9%至239亿元。

小米第二季共交付104,199辆汽车,较去年同期成长28.2%。随着SU7在先前车款转换后提高交付量,加上7月推出SkyNomad运动休旅车系列,公司希望借由扩大产品线,重新刺激消费者对小米汽车的兴趣。

不过,电动车、AI及其他新业务第二季仍录得26亿元人民币营业亏损,反映小米持续投入研发、生产与通路建设。创办人雷军转进竞争激烈的中国电动车市场,短期内仍对公司获利构成拖累。中国汽车市场自2025年底以来持续走弱,车厂价格竞争也日益激烈。

小米计划2027年进军欧洲电动车市场,寻求将汽车业务发展为更强劲的成长来源,并挑战当地既有品牌。然而,公司在海外扩张过程中仍须面对关税、监管审查及更严格的安全标准。

《彭博》行业研究分析师Steven Tseng与Sean Chen指出,电动车业务成长可望部分抵销手机及物联网业务疲弱,但高昂记忆体成本与汽车价格竞争仍可能压缩整体毛利率。小米能否靠电动车接棒成长,同时守住手机业务获利,将成为后续营运关键。

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    "description": "中国智慧型手机与电动车制造商小米(01810-HK)周二(18日)公布第二季财报,受到记忆体及其他零组件价格处于历史高档影响,调整后净利连续第三季下滑,且营收与获利均不及市场预期。不过,小米表示,智慧型手机业务最艰困的时",
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    "content": "<p>中国智慧型手机与电动车制造商小米(01810-HK)周二(18日)公布第二季财报,受到记忆体及其他零组件价格处于历史高档影响,调整后净利连续第三季下滑,且营收与获利均不及市场预期。不过,小米表示,智慧型手机业务最艰困的时期可能已经过去,未来将更加倚重电动车与人工智慧(AI)寻找成长动能。</p>\n<p style=\"text-align:center;\"><img src=\"https://cimg.cnyes.cool/prod/news/6580660/l/f717937c05a487fea652183900265cd8.jpg\" alt=\"〈财报〉记忆体荒杀伤力太强!小米Q2净利暴跌逾四成 手机出货骤减近三成\" style=\"width:50%;height:auto;border-radius:6px;margin:15px auto;display:block;\"></p>\n\n\n<p>小米第二季调整后净利年减42.6%至约人民币62亿元(约9.2亿美元),低于LSEG汇整分析师预估的人民币66亿元;营收则年减6.1%至人民币1,089亿元,同样不及市场预期的人民币1,122亿元(以下单位皆同)。</p>\n\n<figure><img alt=\"(图:小米财报)\" data-height=\"306\" data-mime=\"image/png\" data-ratio=\"2.4836601307189543\" data-src-m=\"https://cimg.cnyes.cool/prod/news/6580660/m/ec1edfcc5932b8f09f8342bd3fa2a0b8.jpg\" data-width=\"760\" src=\"https://cimg.cnyes.cool/prod/news/6580660/l/ec1edfcc5932b8f09f8342bd3fa2a0b8.jpg\">\n<figcaption>(图:小米财报)</figcaption>\n</figure>\n\n<p>小米表示,记忆体等关键零组件成本明显上涨,加上产业竞争加剧,持续对公司营运构成逆风。尽管公司透过调涨售价及改善产品组合抵销部分冲击,高昂成本仍明显压缩手机与平板电脑业务的利润空间。</p>\n\n<h6>记忆体价格飙升重创手机业务</h6>\n\n<p>小米第二季智慧型手机收入年减7.5%至421亿元,毛利率由一年前的11.5%降至8.5%。根据研究机构Omdia资料,小米当季手机出货量年减26%至3,120万支,连续第二季下滑,也是全球前五大手机品牌中出货量降幅最大者。</p>\n\n<p>目前小米为全球第三大智慧型手机制造商,产品涵盖售价不到100美元的入门装置、200美元以下的中低阶手机,以及具备折叠萤幕的高阶机种。由于超过一半的出货产品定价低于200美元,小米比其他主要品牌更容易受到记忆体成本上涨冲击。</p>\n\n<p>全球记忆体供应持续吃紧,主要原因是三星电子、SK海力士(SKHY-US)等供应商优先投入适用于AI资料中心的先进记忆体,压缩传统记忆体产能并推高价格。小米总裁卢伟冰表示,第二季记忆体价格仍处于历史高档,加上需求疲弱及市场竞争激烈,使整体营运环境充满挑战。</p>\n\n<p>不过,小米认为,记忆体价格涨势已开始放缓,下半年涨幅可望进一步收敛。卢伟冰表示,智慧型手机业务最困难的阶段已经过去,公司也已调整产品组合及新品发布时间,希望降低成本上涨对毛利率的影响。</p>\n\n<p>小米股价自6月底以来已在香港上涨近20%,显示部分投资人相信公司逐渐掌握零组件成本压力,但市场仍关注记忆体价格何时真正回落,以及手机出货量能否恢复成长。</p>\n\n<h6>电动车成长接棒但仍持续亏损</h6>\n\n<p>面对手机市场逐渐饱和,小米正加速将电动车与AI培养为下一阶段成长引擎。第二季电动车、AI及其他新业务收入占总营收比重升至约23%,高于一年前的18.3%;其中电动车收入年增15.9%至239亿元。</p>\n\n<p>小米第二季共交付104,199辆汽车,较去年同期成长28.2%。随着SU7在先前车款转换后提高交付量,加上7月推出SkyNomad运动休旅车系列,公司希望借由扩大产品线,重新刺激消费者对小米汽车的兴趣。</p>\n\n<p>不过,电动车、AI及其他新业务第二季仍录得26亿元人民币营业亏损,反映小米持续投入研发、生产与通路建设。创办人雷军转进竞争激烈的中国电动车市场,短期内仍对公司获利构成拖累。中国汽车市场自2025年底以来持续走弱,车厂价格竞争也日益激烈。</p>\n\n<p>小米计划2027年进军欧洲电动车市场,寻求将汽车业务发展为更强劲的成长来源,并挑战当地既有品牌。然而,公司在海外扩张过程中仍须面对关税、监管审查及更严格的安全标准。</p>\n\n<p>《彭博》行业研究分析师Steven Tseng与Sean Chen指出,电动车业务成长可望部分抵销手机及物联网业务疲弱,但高昂记忆体成本与汽车价格竞争仍可能压缩整体毛利率。小米能否靠电动车接棒成长,同时守住手机业务获利,将成为后续营运关键。</p>\n<div class=\"related-articles seo-links\">\n  <h4>相关阅读</h4>\n  <ul>\n    <li><a href=\"/new/hk/article-21422.html\" title=\"盘中速报 - 恒生科技指数下跌-161.86点至3832.91点,跌幅4.05%\">盘中速报 - 恒生科技指数下跌-161.86点至3832.91点,跌幅4.05%</a></li>\n    <li><a href=\"/new/hk/article-11093.html\" title=\"京东10年后再牵手优衣库!不只帮送包裹 还要管海外库存\">京东10年后再牵手优衣库!不只帮送包裹 还要管海外库存</a></li>\n    <li><a href=\"/new/hk/article-55.html\" title=\"〈财报〉AI豪赌代价浮现!阿里巴巴上季本业获利暴跌84% 疫情后首陷营业亏损\">〈财报〉AI豪赌代价浮现!阿里巴巴上季本业获利暴跌84% 疫情后首陷营业亏损</a></li>\n    <li><a href=\"/new/hk/article-3345.html\" title=\"微信AI来了!微信迎史上最大更新\">微信AI来了!微信迎史上最大更新</a></li>\n    <li><a href=\"/new/hk/article-21412.html\" title=\"盘中速报 - 恒生科技指数下跌-129.24点至3865.53点,跌幅3.24%\">盘中速报 - 恒生科技指数下跌-129.24点至3865.53点,跌幅3.24%</a></li>\n    <li><a href=\"/new/hk/article-9082.html\" title=\"〈港股盘后〉7月收官 恒指月涨逾13% AI与记忆体晶片周五表现强势\">〈港股盘后〉7月收官 恒指月涨逾13% AI与记忆体晶片周五表现强势</a></li>\n  </ul>\n</div>",
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    "createdAt": "2026-08-18T14:30:02.000Z",
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